Protect their assets. Capture growth. Stay flexible.

Fixed index annuity

American Equity AssetShield

Designed to protect your client’s retirement assets from market downturns, these annuities provide index-linked growth potential. Selected products offer a guaranteed bonus on all first-year premiums that boosts your contract value and continues to provide the opportunity for portfolio growth. Participation in market upside (without the downside) and a variety of crediting strategies can help provide powerful protected accumulation and financial confidence. 



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American Equity AssetShield BONUS 10

American Equity AssetShield BONUS 10

AssetShield 10 Sales Brochure

AssetShield 10 Sales Brochure

American Equity AssetShield 7

American Equity AssetShield 7

AssetShield 5 Sales Brochure

AssetShield 5 Sales Brochure

Asset Growth & Asset Control Brochure I AssetShield

Asset Growth & Asset Control Brochure I AssetShield

FEATURES

American Equity AssetShield BONUS 10

Jump start retirement savings with premium bonuses

Get a bonus on all first-year premiums that increases the contract value by 14% of the premium paid. After the first contract year, an increasing percentage of the bonus vests according to the premium bonus vesting schedule. Bonuses on first-year premium payments vest over a 10-year period. Beginning year two, 10% of the bonus becomes guaranteed annually until 100% is vested at the end of the tenth contract year. 

For a fee, this bonus can be increased with the optional Enhanced Bonus & Liquidity Rider (EBLR), which replaces the 14% bonus with a 21% bonus.

John’s story
Example scenario

John’s story

After retiring at age 62, John wanted to move a portion of his savings into something more stable without giving up all growth potential. He chose American Equity AssetShield BONUS 10 fixed index annuity.

John received a 14% premium bonus on day one, which began vesting immediately, instantly boosting his contract value and laying a solid foundation for long-term accumulation.

As he turned 65, the annuity had tracked several years of market performance through a top-performing BlackRock index. Thanks to 100% participation, his contract captured those gains without direct exposure to market volatility. 

When the market dipped, John’s contract value held steady. The annuity’s built-in protection meant none of the interest he’d earned over the years was lost. 

 

As the market rebounded in the following years, his annuity captured those gains — without needing to recoup past losses. Today, it remains a stable part of John’s retirement strategy.

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Solving for retirement income gaps

Solving for retirement income gaps

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Annuity Contracts and riders issued under form series ICC22 BASE-IDX, ICC22 BASE-IDX-B, ICC22 IDX-11-10, ICC22 IDX-10-10, ICC22 IDX-10-7, ICC22 IDX-10-5, ICC20 E-PTP-C, ICC20 E-PTP-PR, ICC20 E-MPTP-C, ICC16 R-MVA, ICC24 E-BPT, ICC20 R-ERR, 21 R-ERR, ICC25 R-EBL, ICC20 R-EBR, and state variations thereof. Availability may vary by state.